朱艳春 职称：副教授
系所：市场营销系

Email：zhuyanchun@bnu.edu.cn 电话 ：


个人简介 教育背景：
1998年9月－2002年7月 本科：北京航空航天大学 经济管理学院 管理信息系统
2002年9月－2007年7月 博士：北京航空航天大学 经济管理学院 管理科学与工程
2007年8月－至今 北京师范大学经济与工商管理学院


研究领域 电子商务、环境管理


研究成果
张夏羿,朱艳春.环境经济政策对环保上市公司绩效的影响[J].大连理工大学学报(社会科学版),2017,38(04):19-25.
朱艳春,张志晴,张巍.服务失败会影响网络卖家信誉吗?——基于露天拍卖网的实证研究[J].北京工商大学学报(社会科学版),2017,32(02):28-39
Zhang W, Zhu Y, Zhao Y. Fuzzy Cognitive Map Approach for Trust-Based Partner Selection in Virtual Enterprise[J]. Journal of Computational and Theoretical Nanoscience, 2016, 13(1): 349-360.
Zhang W, Zhu Y C, Wen J B, et al. Growth and Firm Size Distribution: An Empirical Study of Listed E-Commerce Companies in China[J]. Journal of Electronic Commerce in Organizations (JECO), 2016, 14(2): 61-73.
Zhang W, Zhu Y C, Wu L H. Exploring Price Level and Pricing Adjustment Mode in China's Online Retail Market: the Cases of JD Mall, Amazon and DangDang[J]. International Journal of Database Theory and Application, 2016, 9(3): 95-106.
Zhang W, Wen J, Zhu Y. Minimal spanning tree analysis of topological structures: the case of Hang Seng index[J]. RISTI, 2016 (E7): 145-155.
Zhang W, Zhu Y, Bo W. Empirical Analysis on the Factors Influencing China's Sulfur Dioxide Emissions Based on IPAT [J]. 2016.
张巍, 朱艳春, 孙宝文, 等. 基于模糊认知图和证据理论的 FCM-DS 信任模型[J]. 小型微型计算机系统, 2016, 37(6): 1259-1262.
Zhang W, Zhu Y C, Wu L H. Empirical Analysis on Price Level changes and Price Adjustment Policy Selection: Evidence from B2C E-commerce Market[J]. International Journal of u-and e-Service, Science and Technology, 2016, 9(4): 69-76.
Structural decomposition analysis and evaluation of the Chinese emission reduction policy: changes in SO2 emission from 2001 to 2010，Journal of applied science 14(6): 573-579,2014.
互联网企业规模与成长是否遵循Gibrat定律——基于2008-2012年上市公司数据的实证检验，中央财经大学学报，2013/06
互联网企业成长影响因素实证分析，现代管理科学，2013/09
面向协作的虚拟企业过程建模研究与进展评述，现代管理科学 2013/01
Research on Evaluation and Design Trust Model for E-Commerce Systems, Journal of Convergence Information Technology,Volume8, Number4,Feb 2013
Examining and Improving the Effectiveness of Trust Model for Online Reputation System, Advances in Information Sciences and Service Sciences，2013，Vol. 5, No. 7
Zhu, Yanchun, Zhang, Wei, Yu, Changhai, “Detection of feedback reputation fraud in Taobao using social network theory”, IJCSS 2011, Taibei, 2011/06.
治污减排对经济发展影响的最新研究进展及启示. 管理评论, 2011(07).
加快推进“三个转变”积极探索中国环保新道路. 环境保护, 2011,(10).
“Study on the Economic development of the industry impact of Electricity and heat production and supply industry pollution abatement”. New Energy Techniques and Applications, 2011/06.
Zhu yanchun, Zhang wei, “Design of Inference Model based on Activation for Fuzzy Cognitive Map”, 2009 ISA, Wuhan, 2009/05.
Zhu yanchun, Liu songbai, Li jiangyu, “A framework for modeling and evaluating E-business trust using Fuzzy Cognitive Maps”, 2008 International Conference of Service Science, Beijing, 2008/04.
Zhu yanchun, Zhang wei, “Trust model regarding QoS using FCMs and D-S evidence theory”, IEEE International Conference on Service Operations and Logistics, and Informatics, Beijing, 2008/10.
Zhu yanchun, Zhang wei, “The cognitive model of interfirm trust dynamics: how trust is evolved”, International Conference on Engineering Management and Service Sciences, Dalian, 2008/10.
Zhu yanchun, Zhang wei, “An integrated two-Level framework for learning fuzzy cognitive maps using RCGA algorithm and NHL algorithm”, WICOM2008, Dalian, 2008/10.
Zhu yanchun, Zhang wei, Liu lu“Using fuzzy cognitive time maps for modeling and evaluating trust relationships in the virtual enterprises”, Expert Systems With Applications, Maryland, USA, 11(4), 2008/11.
Zhu yanchun, Zhang wei, “A Novel Trust Model based on D-S Evidence Reasoning and Fuzzy Cognitive Time Map”, IEEE International Symposium on IT in Medicine and Education, Xiamen, Vol.2, 2008/12.
朱艳春, 刘鲁. 在线信誉系统的信任模型构建研究, 控制与决策. 2007.10.
朱艳春, 刘鲁. 基于评分用户可信度的信任模型分析与构建, 管理工程学报. 2007, (4).
刘鲁, 张巍, 朱艳春. 基于多影响因素的信任模型构建, 清华大学学报. 2007.7.
Zhang wei, Zhu yanchun, “A Trust-Based Model Using Learning FCM for Partner Selection in the Virtual Enterprises”, Proc. of 3rd International Conference Intelligent Computing, Wuhan, 2007/8.
Zhang wei, Zhu yanchun, “Research on computational trust model for virtual enterprises”, Proc. of The IFIP TC8 International Conference on Research and Practical Issues of Enterprise Information Systems, Wuhan, 2007/10.



研究课题 主持并参与多个国家级、省部级项目




学生情况


教授课程 服务管理、运营管理、商业伦理、管理信息系统