了解当代文化创意产业发展的发展，培养对文化创意产业的鉴赏能力，启发学生对文化创意产业的兴趣，进而培养对文化创意产业的认知。

The study points out the history and development of Culture and Creative industry . The different questions including: what are creative industries and why they are expanding? the characteristics of creative goods and services; the policy challenges in creative industries; cultural entrepreneurship; data collections; and how to build productive capacities. The aim is to advance the student's understanding of the industry.