本课程的课题为基于团队的研究课题，遵循"创新规划流程"模型的七个模块：(1) 了解意图; (2) 了解环境; (3) 了解用户; (4) 构建洞悉; (5) 探索概念; (6) 构建解决方案; (7)实现 。将会使用一系列的结构化方法、工具和框架进行用户研究、分析、综合和战略规划。安排（每个知识点4课时）：01 课程概述：战略设计规划和流程，课题启动，课程规划；02 构建机会空间：形成早期的假设，创建课题工作计划；03 设计（结构化）规划方法：介绍设计（结构化）规划方法的基本原则和方法；04 设计研究：趋势、环境（社会、企业、行业、技术和文化）和用户；05 设计分析：形成模式、建立关系、战略；06 设计综合：原则、概念；07 设计综合：构建解决方案；08 设计汇报和设计提交物（提交研究报告、汇报、海报和原型等）。

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• 参考文献：1. Kumar, Vijay. A Process for Practicing Design Innovation. Journal of Business Strategy, Vol. 30 No.2/3 2009, pp. 91-100, Emerald Group Publishing Limited. Available online: http://www.id.iit.edu/971/documents/JBS_Kumar.PDF2. Vijay Kumar and Patrick Whitney. Daily Life, Not Markets: Customer-centered Design, Journal ofBusiness Strategy, Vol. 28 No. 4, 2007, pp. 46-58, Emerald Group Publishing Limited. Co-authored with Prof. Patrick Whitney.3. Kumar, Vijay. User Insights Tool: A Sharable Database for Global Research. Proceedings of the Sixth International Workshop on Internationalization of Products and Systems, Vancouver, Canada, 2004,115-127. Available online: http://www.id.iit.edu/141/documents/kumar_iwips2004.pdf4. Faster, Cheaper, Deeper User Research. Design Management Journal, Vol 14, No 2, Spring 2003, 50-57. Design Management Institute, Boston, MA. Available online: http://www.dmi.org/dmi/html/publications/journal/fullabstract_d.jsp?itemID=03142WHI505. 韩挺，用户研究和分析方法，上海交通大学出版社，2011