刘永芳¹, 范雯健¹, 侯日霞²()

¹ 华东师范大学心理与认知科学学院, 上海 200062
² 济宁医学院, 山东 济宁 272067

收稿日期:2018-03-29出版日期:2019-03-15发布日期:2019-01-22
通讯作者:侯日霞E-mail:hourixia@163.com

基金资助:国家社会科学基金重大项目(15ZDB121);国家自然科学基金面上项目和济宁医学院青年骨干教师国内访问****项目经费资助(31271112)

From theory, research, to applications: Richard H. Thaler and his contributions

LIU Yongfang¹, FAN Wenjian¹, HOU Rixia²()

¹ The School of Psychology and Cognitive Science,East China Normal University,Shanghai 200062, China
² Jining Medical University, Jining 272067,China

Received:2018-03-29Online:2019-03-15Published:2019-01-22
Contact:HOU Rixia E-mail:hourixia@163.com

摘要/Abstract

摘要： 继西蒙、泽尔腾和卡尼曼之后, 芝加哥大学Booth商学院教授塞勒成为第四位基于有限理性开展研究而获得诺贝尔经济学奖的****。在理论上, 他接受和发展了有限理性观, 提出和发展了心理账户理论; 在基础研究上, 他揭示和发现了心理账户具有禀赋效应、自我控制不足及公平偏好等独特属性; 在实践应用上, 他用相关的理论和发现说明和分析股票和基金市场的一些现象, 将实证研究结果广泛应用于商业、公共事务管理、政策制定, 提出了帮助人们绕开陷阱的“助推”方法。塞勒的研究形成了“理论-研究-应用”三位一体的逻辑体系。他不仅是行为经济学的奠基人, 更是国家政策的谏言者之一。

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