Prof. Yue ZHAO
Adjunct Professor oliver@ust.hk

Teaching Portfolio
Personal Page


Academic qualification
PhD University of Alberta
PhD University of Alberta

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RESEARCH INTERESTS Electronic commerce
Online customer behavior
Technology adoption
Business intelligence
Marketing intelligence/CRM
Data modeling
Data mining

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PUBLICATIONS "Patent: Techniques for facilitating identification of candidate genes," Filing data: July 28, 2000, USA, Publication number WO01/13105 A1.
"Economic Simulation of Interregional Trade Liberalization in the Canadian Dairy Industry," Ph.D. dissertation, 2000, University of Alberta.
"The Determinants of Milk Production Quota Value: Time Series Evidence from Ontario," paper accepted for the presentation of VIII European Congress of Agricultural Economists, Edinburgh, September 3-7, 1996 (co-authored with K.Z. Chen).
WORKING PAPERS"Predicting Customer Bankruptcies and Delinquencies in Hong Kong," (with S. Mansinghka, D. Soman, and L. Chan).
"Understanding Buyer's Adoption of Internet as a Search Tool in the Car Purchasing Process".
"The Impact of Internet Usage on Price in the Automobile Market".
"Is It Always Beneficial to Move Online: An Empirical Study in the Automobile Industry".
"Implementation of Business Intelligent System for Executive Decision Support at America Club (Hong Kong)," Case Study.