Rong ZHENG
鄭嶸
PhD in Information System
New York University, 2009

Associate Professor
Department of Information Systems, Business Statistics and Operations Management



(852) 2358 7642
rzheng@ust.hk
Room LSK4042
Personal Web

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Google Scholar
8t4TQvAAAAAJ

ORCID
0000-0002-0991-4939

Scopus ID
37125552000




Research Interest Publications Projects Teaching Assignment RPG Supervision Space used




Research Interest

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Big data analytics
FinTech
Social media



Publications

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All Years 23 2022 0 2021 0 2020 0 2019 1 2018 1 2017 1 2016 20

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Expand All Collapse All


2019 1

Improving face recognition with spatiotemporal information in video data
The 15th annual Symposium on Statistical Challenges in Electronic Commerce Research (SCECR 2019), Hong Kong, 11-12 June 2019
Zheng, Jiexin; Zheng, Rong Conference paper

2018 1

Analyst Information Discovery and Interpretation Roles: A Topic Modeling Approach
Management Science, v. 64, (6), June 2018, p. 2833-2855
Huang, Hao; Lehavy, Reuven; Zang, Yunzhi; Zheng, Rong Article

2017 1

Ignorance is Bliss: Deviation from Equilibrium in Position Auctions
The 13th Symposium on Statistical Challenges in Electronic Commerce Research (SCECR 2017), Ho Chi Min City, Vietnam, 26-29 June, 2017
Wu, Weifang; Xu, Hong; Zhang, Xiaoquan; Zheng, Rong Conference paper

2016 2

Strategic information dissemination: Corporate use of Twitter
Statistical Challenges in E-Commerce Research, Naxos, Greece, 23-24 June 2016
Zheng, Rong; Zhang, Xiaoquan; Wu, Weifang Conference paper
You Like What You Hear: Improving Movie Recommender Systems Using Textual Information in Movie Transcripts
Winter Conference on Business Intelligence (WCBI2016), Utah, US, 3 - 5 March 2016
Zheng, Rong; Tuzhilin, Alex Conference paper

2015 4

Analyst Information Discovery and Information Interpretation Roles: A Topic Modeling Approach
Symposium on Statistical Challenges in eCommerce Research 2015 (SCECR 2015), Addis Ababa, Ethiopia, 23-25 June 2015
Huang, Hao; Lehavy, Reuven; Zang, Yunzhi; Zheng, Rong Conference paper
Does CEO's IT Knowledge Matter? An Empirical Analysis of Earnings Conference Calls
The 9th China Summer Workshop on Information Management (CSWIM 2015), Hefei, China, 27-28 June 2015
Wu, Weifang; Zheng, Rong Conference paper
Does CEO’s IT Knowledge Matter? An Empirical Analysis of Earnings Conference Calls
23rd European Conference on Information Systems (ECIS 2015), Munster, Germany, 26-29 May 2015
Wu, Weifang; Zheng, Rong Conference paper
Firm performance and information dissemination: evidence from Twitter
Information Systems Symposium (ISS) 2015-16, Colombo, Sri Lanka, 29-30 December 2015
Shi, Wei; Wu, Weifang; Zhang, Michael X.; Zheng, Rong Conference paper

2014 5

Efficient Exact Regenerating Codes for Byzantine Fault Tolerance in Distributed Networked Storage
IEEE Transactions on Communications, v. 62, (2), 2014-02, article number 6698285, p. 385-397
Han, Yunghsiang Sam; Pai, Hung-Ta; Zheng, Rong; Mow, Wai Ho Article
Evidence on the Information Content of Text in Analyst Reports
Accounting Review, v. 89, (6), November 2014, p. 2151-2180
Huang, Hao; Zang, Yunzhi; Zheng, Rong Article
A Thematic Analysis of Analyst Information Discovery and Information Interpretation Roles
The 8th China Summer Workshop on Information Management (CSWIM 2014), Chengdu, China, 21-22 June 2014
Huang, Allen H.; Lehavy, Reuven; Zang, Amy Y.; Zheng, Rong Conference paper
Analyst Information Discovery and Information Interpretation Roles: A Topic Modeling Approach
The 2014 Workshop on Internet and BigData Finance (WIBF 2014), Hong Kong, 7 June 2014
Huang, Allen; Lehavy, Reuven; Zang, Amy; Zheng, Rong Conference paper
Crowd Governance: The Monitoring Role of Wikipedia in the Financial Market
Workshop on Information Systems and Economics 2014, Auckland, New Zealand, 12-13 December 2014
Wu, Weifang; Zhang, Xiaoquan Michael; Zheng, Rong Conference paper

2012 1

The impact of word-of-mouth on book sales: Review, blog or tweet?
4th Annual International Conference on Electronic Commerce （ICEC 2012）, Singapore, 2012, p. 74-75
Wu, Weifang; Zheng, Rong Conference paper

2011 1

REQUEST: A Query Language for Customizing Recommendations
Information Systems Research, v. 22, (1), March 2011, p. 99-117
Adomavicius, Gediminas; Tuzhilin, Alexander; Zheng, Rong Article

2010 1

Informativeness of Text in Analyst Reports: A Na?ve Bayes Machine Learning Approach
2010 HKUST Accounting Research Symposium, Hong Kong, December 17-18, 2010
Huang, Allen; Zang, Amy; Zheng, Rong Conference paper

2008 2

Partitioning Customers Using Overlapping Segmentation Methods
18th Annual Workshop on Information Technologies and Systems (WITS2008), Paris France, 13-14,December 2008
Zheng, Rong; Tuzhilin, Alex Conference paper
Stylometric Feature Selection for Assessing Review Helpfulness
18th Workshop on Information Technologies and Systems (WITS2008), December 2008
Li, Jiexu; MacDonald, Craig; Zheng, Rong Conference paper

2007 1

Social Network Collaborative Filtering: Preliminary Results
Sixth Workshop on eBusiness (WEB2007), December 2007
Zheng, Rong; Provost, Foster; Ghose, Anindya Conference paper

2006 2

A Framework for Authorship Identification of Online Messages: Writing Style Features and Classification Techniques
Journal of the American Society for Information Science and Technology, v. 57, (3), 2006, p. 378-393
Zheng, Rong; Li, Jiexun; Huang, Zan; Chen, Hsinchun Article
From Fingerprint to Writeprint: Feature Selection for Authorship Identification
Communication of ACM, v. 49, (4), 2006, p. 76-82
Zheng, Rong; Li, Jiexun; chen, Hsinchun Article

2003 1

Authorship Analysis in Cybercrime Investigation
First IEEE International Conference on Intelligence and Security Informatics, (ISI2003), Tucson, AZ. Published in Lecture Notes in Computer Science (LNCS), 2003
Zheng, Rong; Qin, Yi; Huang, Zan; Chen, Hsinchun Conference paper


Expand All Collapse All


Conference paper 1

Improving face recognition with spatiotemporal information in video data
The 15th annual Symposium on Statistical Challenges in Electronic Commerce Research (SCECR 2019), Hong Kong, 11-12 June 2019
Zheng, Jiexin; Zheng, Rong


Expand All Collapse All


Article 1

Analyst Information Discovery and Interpretation Roles: A Topic Modeling Approach
Management Science, v. 64, (6), June 2018, p. 2833-2855
Huang, Hao; Lehavy, Reuven; Zang, Yunzhi; Zheng, Rong


Expand All Collapse All


Conference paper 1

Ignorance is Bliss: Deviation from Equilibrium in Position Auctions
The 13th Symposium on Statistical Challenges in Electronic Commerce Research (SCECR 2017), Ho Chi Min City, Vietnam, 26-29 June, 2017
Wu, Weifang; Xu, Hong; Zhang, Xiaoquan; Zheng, Rong


Expand All Collapse All


Conference paper 2

Strategic information dissemination: Corporate use of Twitter
Statistical Challenges in E-Commerce Research, Naxos, Greece, 23-24 June 2016
Zheng, Rong; Zhang, Xiaoquan; Wu, Weifang
You Like What You Hear: Improving Movie Recommender Systems Using Textual Information in Movie Transcripts
Winter Conference on Business Intelligence (WCBI2016), Utah, US, 3 - 5 March 2016
Zheng, Rong; Tuzhilin, Alex


Expand All Collapse All


Conference paper 4

Analyst Information Discovery and Information Interpretation Roles: A Topic Modeling Approach
Symposium on Statistical Challenges in eCommerce Research 2015 (SCECR 2015), Addis Ababa, Ethiopia, 23-25 June 2015
Huang, Hao; Lehavy, Reuven; Zang, Yunzhi; Zheng, Rong
Does CEO's IT Knowledge Matter? An Empirical Analysis of Earnings Conference Calls
The 9th China Summer Workshop on Information Management (CSWIM 2015), Hefei, China, 27-28 June 2015
Wu, Weifang; Zheng, Rong
Does CEO’s IT Knowledge Matter? An Empirical Analysis of Earnings Conference Calls
23rd European Conference on Information Systems (ECIS 2015), Munster, Germany, 26-29 May 2015
Wu, Weifang; Zheng, Rong
Firm performance and information dissemination: evidence from Twitter
Information Systems Symposium (ISS) 2015-16, Colombo, Sri Lanka, 29-30 December 2015
Shi, Wei; Wu, Weifang; Zhang, Michael X.; Zheng, Rong


Expand All Collapse All


Article 2

Efficient Exact Regenerating Codes for Byzantine Fault Tolerance in Distributed Networked Storage
IEEE Transactions on Communications, v. 62, (2), 2014-02, article number 6698285, p. 385-397
Han, Yunghsiang Sam; Pai, Hung-Ta; Zheng, Rong; Mow, Wai Ho
Evidence on the Information Content of Text in Analyst Reports
Accounting Review, v. 89, (6), November 2014, p. 2151-2180
Huang, Hao; Zang, Yunzhi; Zheng, Rong

Conference paper 3

A Thematic Analysis of Analyst Information Discovery and Information Interpretation Roles
The 8th China Summer Workshop on Information Management (CSWIM 2014), Chengdu, China, 21-22 June 2014
Huang, Allen H.; Lehavy, Reuven; Zang, Amy Y.; Zheng, Rong
Analyst Information Discovery and Information Interpretation Roles: A Topic Modeling Approach
The 2014 Workshop on Internet and BigData Finance (WIBF 2014), Hong Kong, 7 June 2014
Huang, Allen; Lehavy, Reuven; Zang, Amy; Zheng, Rong
Crowd Governance: The Monitoring Role of Wikipedia in the Financial Market
Workshop on Information Systems and Economics 2014, Auckland, New Zealand, 12-13 December 2014
Wu, Weifang; Zhang, Xiaoquan Michael; Zheng, Rong


Expand All Collapse All


Conference paper 1

The impact of word-of-mouth on book sales: Review, blog or tweet?
4th Annual International Conference on Electronic Commerce （ICEC 2012）, Singapore, 2012, p. 74-75
Wu, Weifang; Zheng, Rong


Expand All Collapse All


Article 1

REQUEST: A Query Language for Customizing Recommendations
Information Systems Research, v. 22, (1), March 2011, p. 99-117
Adomavicius, Gediminas; Tuzhilin, Alexander; Zheng, Rong


Expand All Collapse All


Conference paper 1

Informativeness of Text in Analyst Reports: A Na?ve Bayes Machine Learning Approach
2010 HKUST Accounting Research Symposium, Hong Kong, December 17-18, 2010
Huang, Allen; Zang, Amy; Zheng, Rong


Expand All Collapse All


Conference paper 2

Partitioning Customers Using Overlapping Segmentation Methods
18th Annual Workshop on Information Technologies and Systems (WITS2008), Paris France, 13-14,December 2008
Zheng, Rong; Tuzhilin, Alex
Stylometric Feature Selection for Assessing Review Helpfulness
18th Workshop on Information Technologies and Systems (WITS2008), December 2008
Li, Jiexu; MacDonald, Craig; Zheng, Rong


Expand All Collapse All


Conference paper 1

Social Network Collaborative Filtering: Preliminary Results
Sixth Workshop on eBusiness (WEB2007), December 2007
Zheng, Rong; Provost, Foster; Ghose, Anindya


Expand All Collapse All


Article 2

A Framework for Authorship Identification of Online Messages: Writing Style Features and Classification Techniques
Journal of the American Society for Information Science and Technology, v. 57, (3), 2006, p. 378-393
Zheng, Rong; Li, Jiexun; Huang, Zan; Chen, Hsinchun
From Fingerprint to Writeprint: Feature Selection for Authorship Identification
Communication of ACM, v. 49, (4), 2006, p. 76-82
Zheng, Rong; Li, Jiexun; chen, Hsinchun


Expand All Collapse All


Conference paper 1

Authorship Analysis in Cybercrime Investigation
First IEEE International Conference on Intelligence and Security Informatics, (ISI2003), Tucson, AZ. Published in Lecture Notes in Computer Science (LNCS), 2003
Zheng, Rong; Qin, Yi; Huang, Zan; Chen, Hsinchun


Expand All Collapse All


2016 2

Strategic information dissemination: Corporate use of Twitter
Statistical Challenges in E-Commerce Research, Naxos, Greece, 23-24 June 2016
Zheng, Rong; Zhang, Xiaoquan; Wu, Weifang Conference paper
You Like What You Hear: Improving Movie Recommender Systems Using Textual Information in Movie Transcripts
Winter Conference on Business Intelligence (WCBI2016), Utah, US, 3 - 5 March 2016
Zheng, Rong; Tuzhilin, Alex Conference paper

2015 4

Analyst Information Discovery and Information Interpretation Roles: A Topic Modeling Approach
Symposium on Statistical Challenges in eCommerce Research 2015 (SCECR 2015), Addis Ababa, Ethiopia, 23-25 June 2015
Huang, Hao; Lehavy, Reuven; Zang, Yunzhi; Zheng, Rong Conference paper
Does CEO's IT Knowledge Matter? An Empirical Analysis of Earnings Conference Calls
The 9th China Summer Workshop on Information Management (CSWIM 2015), Hefei, China, 27-28 June 2015
Wu, Weifang; Zheng, Rong Conference paper
Does CEO’s IT Knowledge Matter? An Empirical Analysis of Earnings Conference Calls
23rd European Conference on Information Systems (ECIS 2015), Munster, Germany, 26-29 May 2015
Wu, Weifang; Zheng, Rong Conference paper
Firm performance and information dissemination: evidence from Twitter
Information Systems Symposium (ISS) 2015-16, Colombo, Sri Lanka, 29-30 December 2015
Shi, Wei; Wu, Weifang; Zhang, Michael X.; Zheng, Rong Conference paper

2014 5

Efficient Exact Regenerating Codes for Byzantine Fault Tolerance in Distributed Networked Storage
IEEE Transactions on Communications, v. 62, (2), 2014-02, article number 6698285, p. 385-397
Han, Yunghsiang Sam; Pai, Hung-Ta; Zheng, Rong; Mow, Wai Ho Article
Evidence on the Information Content of Text in Analyst Reports
Accounting Review, v. 89, (6), November 2014, p. 2151-2180
Huang, Hao; Zang, Yunzhi; Zheng, Rong Article
A Thematic Analysis of Analyst Information Discovery and Information Interpretation Roles
The 8th China Summer Workshop on Information Management (CSWIM 2014), Chengdu, China, 21-22 June 2014
Huang, Allen H.; Lehavy, Reuven; Zang, Amy Y.; Zheng, Rong Conference paper
Analyst Information Discovery and Information Interpretation Roles: A Topic Modeling Approach
The 2014 Workshop on Internet and BigData Finance (WIBF 2014), Hong Kong, 7 June 2014
Huang, Allen; Lehavy, Reuven; Zang, Amy; Zheng, Rong Conference paper
Crowd Governance: The Monitoring Role of Wikipedia in the Financial Market
Workshop on Information Systems and Economics 2014, Auckland, New Zealand, 12-13 December 2014
Wu, Weifang; Zhang, Xiaoquan Michael; Zheng, Rong Conference paper

2012 1

The impact of word-of-mouth on book sales: Review, blog or tweet?
4th Annual International Conference on Electronic Commerce （ICEC 2012）, Singapore, 2012, p. 74-75
Wu, Weifang; Zheng, Rong Conference paper

2011 1

REQUEST: A Query Language for Customizing Recommendations
Information Systems Research, v. 22, (1), March 2011, p. 99-117
Adomavicius, Gediminas; Tuzhilin, Alexander; Zheng, Rong Article

2010 1

Informativeness of Text in Analyst Reports: A Na?ve Bayes Machine Learning Approach
2010 HKUST Accounting Research Symposium, Hong Kong, December 17-18, 2010
Huang, Allen; Zang, Amy; Zheng, Rong Conference paper

2008 2

Partitioning Customers Using Overlapping Segmentation Methods
18th Annual Workshop on Information Technologies and Systems (WITS2008), Paris France, 13-14,December 2008
Zheng, Rong; Tuzhilin, Alex Conference paper
Stylometric Feature Selection for Assessing Review Helpfulness
18th Workshop on Information Technologies and Systems (WITS2008), December 2008
Li, Jiexu; MacDonald, Craig; Zheng, Rong Conference paper

2007 1

Social Network Collaborative Filtering: Preliminary Results
Sixth Workshop on eBusiness (WEB2007), December 2007
Zheng, Rong; Provost, Foster; Ghose, Anindya Conference paper

2006 2

A Framework for Authorship Identification of Online Messages: Writing Style Features and Classification Techniques
Journal of the American Society for Information Science and Technology, v. 57, (3), 2006, p. 378-393
Zheng, Rong; Li, Jiexun; Huang, Zan; Chen, Hsinchun Article
From Fingerprint to Writeprint: Feature Selection for Authorship Identification
Communication of ACM, v. 49, (4), 2006, p. 76-82
Zheng, Rong; Li, Jiexun; chen, Hsinchun Article

2003 1

Authorship Analysis in Cybercrime Investigation
First IEEE International Conference on Intelligence and Security Informatics, (ISI2003), Tucson, AZ. Published in Lecture Notes in Computer Science (LNCS), 2003
Zheng, Rong; Qin, Yi; Huang, Zan; Chen, Hsinchun Conference paper


No Publications


No Publications


No Publications






Teaching Assignment

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2021-22 Winter 0 2021-22 Fall 3 2020-21 Summer 0 2020-21 Spring 0 2020-21 Winter 0 2020-21 Fall 3

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ISOM3360 Data Mining for Business Analytics
ISOM5270 Big Data Analytics
ISOM5340 FinTech and Big Data Financial Analytics


ISOM3360 Data Mining for Business Analytics
ISOM5270 Big Data Analytics
ISOM5340 FinTech and Big Data Financial Analytics


No Teaching Assignments


No Teaching Assignments


No Teaching Assignments


No Teaching Assignments






Research Postgraduate (RPG) Supervision From January 2019 to December 2022 (As of 30 January 2022)

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All Supervisions Current RPGs Graduated RPGs

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Current RPGs

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Doctor of Philosophy ZHENG, Jiexin
Information Systems( 2020 - )

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Graduated RPGs

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Master of Philosophy ZHENG, Jiexin
Information Systems( Completed in 2020 )









ProjectsFrom January 2020 to December 2022

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All Projects 2 Leading Projects 1 Participating Projects 1

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Investigating the inefficient bidding behavior in online sponsored search


關于搜索引擎關鍵字搜索中低效投標行為的研究 Leading


RGC - General Research Fund


Project Team (HKUST)
ZHENG Rong (Lead)
XU Hong


2020 - 2021




Contributing to the Development of Hong Kong into a Global Fintech Hub


促進香港成為全球的金融科技樞紐 Participating


RGC - Theme-based Research Scheme


Project Team (HKUST)
TAM Kar Yan (Lead)
BHATTACHARYA Utpal
CHEN Yanzhen
HUANG Allen Hao
HUI Kai Lung
JAMES Lancelot Fitzgerald
LI Yingying
LING Shiqing
SO Mike Ka Pui
XU Yan
YANG Yi
YEUNG Dit Yan
YOU Haifeng
ZHANG Chu
ZHENG Rong
ZHENG Xinghua


2019 -