Gino YuDirector of Digital Entertainment and Game Development, Associate Professor
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PhD, EECS UC Berkeley

Profile
Dr. Gino Yu received his BS and PhD at the University of California at Berkeley in 1987 and 1993 respectively. After receiving is PhD, he taught at the University of Southern California and worked to establish multimedia initiatives including the Integrated Media Systems Center. From 1995 to 1997, he taught at the Hong Kong University of Science and Technology where he helped to establish the Center for Enhanced Learning Technologies. In 1999, he established the Multimedia Innovation Centre (http://www.mic.polyu.edu.hk) at the Hong Kong Polytechnic University (PolyU), a leading edge think tank and research centre on digital entertainment. He is currently an Associate Professor and Director of Digital Entertainment and Game Development in the School of Design at PolyU where he oversees M-lab. His main area research interests involve the application of media technologies to cultivate creativity and promote enlightened consciousness.
Expertise: Digital entertainment, creativity, experience / consciousness
Hometown: Hong Kong