郭迅华
管理科学与工程系 副教授
CV下载



电话 (86)(10)**
电邮 guoxh@sem.tsinghua.edu.cn
办公室 伟伦楼 435
办公室开放时间 周五 14:00-15:00

个人简介
研究成果
研究项目
媒体报道

郭迅华，清华大学经济管理学院管理科学与工程系长聘副教授。2000年获得清华大学管理信息系统专业学士学位及计算机科学与技术专业学士学位，2005年获得清华大学管理科学与工程专业硕士学位和博士学位。主要研究领域为管理信息系统、电子商务、社会网络、商务智能。讲授课程包括管理信息系统、信息技术与组织、计算机系统原理、计算机网络。
学术论文发表于ACM Transactions on KDD、Communications of the ACM、Computers in Human Behavior、Decision Sciences、Decision Support Systems、Information Systems Journal、Information and Management、Information Sciences、INFORMS Journal on Computing、Journal of InformationTechnology、Journal of MIS、Journal of the AIS、MIS Quarterly等信息系统领域重要国际期刊，以及《管理科学学报》、《管理世界》、《中国管理科学》、《系统工程理论与实践》等重要国内期刊，作为负责人或骨干承担了多项国家自然科学基金项目和企业项目。曾获得清华大学学术新秀、优秀博士毕业生荣誉称号。
曾于2008年在德国 RWTH Aachen University 做访问以及在MIT斯隆管理学院担任国际教职研究员。现任国际信息系统协会中国分会（CNAIS）常务理事兼副秘书长，中国信息经济学会常务理事，中国管理现代化研究会信息管理专业委员会秘书长，《信息系统学报》主编助理，Electronic Commerce Research、Journal of Global Information Management等国际学术杂志编委会成员。

期刊论文（英文）

Guo, X., Chen, G., Wang, C., Wei, Q. and Zhang, Z. (2019). Calibration of Voting-based Helpfulness Measurement for Online Reviews: An Iterative Bayesian Probability Approach, INFORMS Journal on Computing: forthcoming.

He, Y., Guo, X. and Chen, G. (2019). Assortment Size and Performance of Online Sellers: An Inverted U-Shaped Relationship,Journal of the Association for Information Systems20(10): 1503–1530.

Reimers, K., Guo, X. and Li, M. (2019). Beyond Markets, Hierarchies, and Hybrids: An Institutional Perspective on It-Enabled Two-Sided Markets,Electronic Markets29(2): 287–305.

Yang, Y., Jansen, B. J., Yang, Y., Guo, X. and Zeng, D. D. (2019). Keyword Optimization in Sponsored Search Advertising: A Multilevel Computational Framework,IEEE Intelligent Systems34(1): 32–42.

Zhang, M., Wei, X., Guo, X., Chen, G. and Wei, Q. (2019). Identifying Complements and Substitutes of Products: A Neural Network Framework Based on Product Embedding,ACM Transactions on Knowledge Discovery from Data13(3): 1–29.

Li, Q., Guo, X., Bai, X. and Xu, W. (2018). Investigating Microblogging Addiction Tendency Through the Lens of Uses and Gratifications Theory,Internet Research28(5): 1228–1252.

Luo, N., Guo, X., Lu, B. and Chen, G. (2018). Can Non-Work-Related Social Media Use Benefit the Company? A Study on Corporate Blogging and Affective Organizational Commitment,Computers in Human Behavior81: 84–92.

Guo, X., Wei, Q., Chen, G., Zhang, J. and Qiao, D. (2017). Extracting Representative Information on Intra-Organizational Blogging Platforms,MIS Quarterly41(4): 1105–1127.

Li, Q., Guo, X. and Bai, X. (2017). Weekdays or Weekends: Exploring the Impacts of Microblog Posting Patterns on Gratification and Addiction,Information & Management54(5): 613–624.

Ma, B., Wei, Q., Chen, G., Zhang, J. and Guo, X. (2017). Content and Structure Coverage: Extracting a Diverse Information Subset,INFORMS Journal on Computing29(4): 660–675.

Lau, R. Y. K., Zhao, J. L., Chen, G. and Guo, X. (2016). Big Data Commerce,Information & Management53(8): 929–933.

Wang, H., Guo, X., Zhang, M., Wei, Q. and Chen, G. (2016). Predicting the Incremental Benefits of Online Information Search for Heterogeneous Consumers,Decision Sciences47(5): 957–988.

Wei, Q., Qiao, D., Zhang, J., Chen, G. and Guo, X. (2016). A Novel Bipartite Graph Based Competitiveness Degree Analysis from Query Logs,ACM Transactions on Knowledge Discovery from Data11(2): 21:1–21:25.

Zhang, M., Guo, X. and Chen, G. (2016). Prediction Uncertainty in Collaborative Filtering: Enhancing Personalized Online Product Ranking,Decision Support Systems83(1): 10–21.

Zhang, Z., Chen, G., Zhang, J., Guo, X. and Wei, Q. (2016). Providing Consistent Opinions from Online Reviews: A Heuristic Stepwise Optimization Approach,INFORMS Journal on Computing28(2): 236–250.

Chen, G., Zhao, Y., Zhang, N., Wang, F. and Guo, X. (2015). Task-Technology Fit in Workplaces: Theoretical Framework and Empirical Analysis in the Context of Mobile Government,International Journal of Mobile Communications18(5): 455–477.

Li, N., Guo, X., Chen, G. and Luo, N. (2015). Reading Behavior on Intra-organizational Blogging Systems: A Group-level Analysis through the Lens of Social Capital Theory,Information & Management52(7): 870–881.

Lu, B., Guo, X., Luo, N. and Chen, G. (2015). Corporate Blogging and Job Performance: Effects of Work-related and Nonwork-related Participation,Journal of Management Information Systems32(4): 285–314.

Luo, N., Guo, X., Zhang, J., Chen, G. and Zhang, N. (2015). Understanding the Continued Use of Intra-Organizational Blogs: An Adaptive Habituation Model,Computers in Human Behavior50(9): 57–65.

Zhang, N., Meng, Q., Guo, X., Yin, C. and Luo, H. (2015). Key e-Government Issues in China: an Empirical Study Based on the Orientation-Maturity Framework,Electronic Commerce Research15(3): 407–425.

Guo, X., Reimers, K., Xie, B. and Li, M. (2014). Network Relations and Boundary Spanning: Understanding the Evolution of e-Ordering in the Chinese Drug Distribution Industry,Journal of Information Technology29(3): 223–236.

Reimers, K. and Guo, X. (2014). Supply Chain Resource Planning Systems: A Scenario of Future Enterprise Systems,Communications of the Association for Information Systems35(9): 173–190.

Reimers, K., Li, M., Xie, B. and Guo, X. (2014). How Do Industry-wide Information Infrastructures Emerge? A Life Cycle Approach,Information Systems Journal24(5): 375–424.

Reimers, K., Johnston, R. B., Guo, X., Klein, S., Xie, B. and Li, M. (2013). Novice-based Data Collection Methods for the Study of IOIS: Practice Probes and Learning Communities,Electronic Markets23(4): 285–293.


Zhang, N., Guo, X. and Chen, G. (2011). Why Adoption and Use Behavior of IT/IS Cannot Last? – Two Studies in China,Information Systems Frontiers13(3): 381–395.


Guo, X. and Zhang, N. (2010). User Attitude towards Mandatory Use of Information Systems: A Chinese Cultural Perspective,Journal of Global Information Management18(4): 1–18.


Reimers, K., Guo, X. and Chen, G. (2009). Do IT-Managers Learn How to Control Spending on New Information Technology? A Study of IT-Budget Growth in Chinese Companies,Data Base for Advances in Information Systems40(1): 20–37.

Zhang, N., Guo, X., Chen, G. and Chau, P. Y. K. (2009). Impact of Perceived Fit on e-Government User Evaluation: A Study with a Chinese Cultural Context,Journal of Global Information Management17(1): 49–69.


Zhang, N., Guo, X. and Chen, G. (2008). IDT-TAM Integrated Model of IT Adoption,Tsinghua Science and Technology13(3): 306–311.


Chen, G., Ren, M., Yan, P. and Guo, X. (2007). Enriching the ER Schema Based on Discovered Association Rules from Large Databases,Information Sciences177(7): 1558–1566.

Chen, G., Wu, R. and Guo, X. (2007). Key Issues in Information Systems Management in China,Journal of Enterprise Information Management20(2): 198–208.

Guo, X. and Chen, G. (2005). Internet Diffusion in Chinese Companies,Communications of the ACM48(4): 54–58.



期刊论文（中文）
郭迅华. 区块链的边界[J]. 清华管理评论, 2018(11): 42-47.

何玉梅, 郭迅华, 陈国青. 基于轨迹和波动的新生网商成长模式及特征研究[J]. 中国管理科学, 2018, 26(4): 108-119.

王萌, 郭迅华, 陈国青, 李志杰. 在线关系对中小网商绩效影响的实证分析[J]. 中国管理科学, 2016, 24(10): 156-163.

郭迅华. 企业大数据与大数据企业[J]. 清华管理评论, 2015(6): 22-28.

罗念龙, 郭迅华, 陈国青, 陆本江. 社会网络应用与组织承诺：基于企业内部博客的研究[J]. 信息系统学报, 2014(14): 47-58.

罗念龙, 郭迅华, 陈国青. 企业内部博客使用对员工沟通满意度的影响[J]. 清华大学学报(自然科学版), 2014(07): 966-972.

徐宗本, 冯芷艳, 郭迅华, 曾大军, 陈国青. 大数据驱动的管理与决策前沿课题[J]. 管理世界, 2014(11): 158-163.

谢滨, 刘帆, 邹曦, 李明志, 郭迅华, Kai Reimers. 基于竞争合作模型的医院电子商务采购平台建设[J]. 中华医院管理, 2014, 30(8): 626-628.

杨彦武, 郭迅华, 曾大军, 张杰, 秦蕊. 搜索竞价中关键字最优化策略[J]. 信息系统学报, 2013(12): 9-23.

冯芷艳, 郭迅华, 曾大军, 陈煜波, 陈国青. 大数据背景下商务管理研究若干前沿课题[J]. 管理科学学报, 2013, 16(1): 1-18.

罗念龙, 郭迅华, 陈国青. 企业内部博客的持续使用模式分析[J]. 信息资源管理学报, 2012, 1(2): 40-47.

郭迅华, 张楠, 孟庆国. 结构化理论与信息系统采纳：电子政务环境下的案例研究[J]. 信息资源管理学报, 2011, 1(1): 78-85.

李铧汶, 郭迅华. IT投资类型与企业盈利能力——中国上市公司的实证研究[J]. 信息系统学报, 2011(9): 13-20.

郭迅华, 张楠, 黄彦. 开源软件的采纳与应用：政府组织环境中的案例实证[J]. 管理科学学报, 2010, 13(11): 65-75.

张楠, 孟庆国, 郭迅华. 电子政务研究回顾1999-2009：基于SSCI文献的分析[J]. 公共管理评论, 2010, 9(1): 143-161.

谢滨, 林轶君, 郭迅华. 手机银行用户采纳的影响因素研究[J]. 南开管理评论, 2009(3): 12-19.

张楠, 郭迅华, 陈国青. 行为建模角度信息技术采纳研究综述[J]. 科学管理研究, 2009, 27(4): 13-19.

张楠, 郭迅华, 陈国青. 信息技术初期接受扩展模型及其实证研究[J]. 系统工程理论与实践, 2007(9): 123-130.

郭迅华, 陈国青. 基于XML的通用关联规则挖掘应用模式[J]. 管理工程学报, 2005, 19(4): 53-59.

吴瑞鹏, 陈国青, 郭迅华. 中国企业信息化中的关键因素[J]. 南开管理评论, 2004, 7(3): 74-79.



教材著作
陈国青, 郭迅华, 马宝君. 管理信息系统：原理、方法与应用, 北京: 高等教育出版社, 第1版(2009), 第2版(2014), 第3版(2019).

Reimers, K., Guo, X., Li, M., Xie, B. and Zhang, T. (2014). Innovating in a Learning Community - Emergence of an Open Information Infrastructure in China’s Pharmaceutical Distribution Industry, Springer.

Zhang, N. and Guo, X. (2014). Electronic Government Adoption in China: Multiple Research Perspectives in the Post-Informationization Age, Beijing: Tsinghua University Press.

陈国青, 王刊良, 郭迅华等. 新兴电子商务-参与者行为. 北京: 清华大学出版社, 2013.

毛基业, 郭迅华, 朱岩. 管理信息系统——基础、应用与方法, 北京: 清华大学出版社, 2011.

陈国青, 郭迅华. 信息系统管理, 北京: 中国人民大学出版社, 2005.



案例
"Digital China Holdings Ltd.: Managing the Transition from a Product-Oriented Towards a Service-Oriented Company;2008-10-29 16:10:00," Harvard Business School Case #9-307-093, HBS Publishing, Boston.