文献详情
Refurbishment or quality recovery: joint quality and pricing decisions for new product development
文献类型：期刊
通讯作者：Wu, JH (reprint author), Renmin Univ China, Sch Business, Beijing, Peoples R China.
期刊名称：INTERNATIONAL JOURNAL OF PRODUCTION RESEARCH影响因子和分区
年：2019
卷：57
期：8
页码：2327-2343
ISSN：0020-7543
关键词：closed-loop supply chain; marketing-operations interface; new product development; pricing theory; quality choice; refurbishment
所属部门：商学院
摘要：Refurbishment and quality recovery, as two important strategies of reverse logistics, have been widely used for consumer durables, especially consumer electronics. This trend is driven by manufacturers' profit-seeking behaviours and the increasing environmental concerns of society. This study investigates and compares the optimal emergence of these two strategies when product quality is endogenous. Model analyses provide several notable insights. First, we find that the refurbishment strategy do ...More
Refurbishment and quality recovery, as two important strategies of reverse logistics, have been widely used for consumer durables, especially consumer electronics. This trend is driven by manufacturers' profit-seeking behaviours and the increasing environmental concerns of society. This study investigates and compares the optimal emergence of these two strategies when product quality is endogenous. Model analyses provide several notable insights. First, we find that the refurbishment strategy dominates the quality recovery strategy when the fraction of the recoverable quality-inducing components in the defective product is low enough. Moreover, when the refurbishment strategy emerges as the optimum, the quality and price of the new product as well as the total realised sales of both new and refurbished products are consistently higher than those with the quality recovery strategy. In addition, when either the refurbishment or quality recovery strategy emerges as the optimum, the overall consumer surplus is also enhanced. Finally, in the model generalisation, we show that a synthetic strategy with which some of the returned defective products are refurbished and others are remanufactured through quality recovery can certainly increase the manufacturers' profit compared to either one of them when the fraction of the recoverable quality-inducing components in the defective product is moderate. ...Hide

DOI：10.1080/00207543.2018.1516904
百度学术：Refurbishment or quality recovery: joint quality and pricing decisions for new product development
语言：外文
被引频次：7
人气指数：2
浏览次数：2
基金：National Natural Science Foundation of ChinaNational Natural Science Foundation of China [71772172]
作者其他论文



Refurbishment or quality recovery: joint quality and pricing decisions for new product development.Zhang, Zelin, Wu, Jianghua, Wei, Feiqiong,.INTERNATIONAL JOURNAL OF PRODUCTION RESEARCH. 2019, 57(8), 2327-2343.
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