June Zijun SHI
石梓君
PhD in Industrial Administration (Marketing)
Carnegie Mellon University, 2019

Assistant Professor
Department of Marketing



(852) 2358 7695
juneshi@ust.hk
Room LSK4052
Personal Web

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ORCID
0000-0001-7361-2946

Scopus ID
57190275587




Research Interest Publications Projects Teaching Assignment RPG Supervision Space used




Research Interest

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Online marketing
Empirical modeling of consumer and firm behavior
Product and pricing policies
Industrial organization



Publications

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All Years 4 2022 0 2021 0 2020 2 2019 1 2018 0 2017 0 2016 1

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2020 2

Design of Platform Reputation Systems: Optimal Information Disclosure
42nd ISMS Marketing Science Conference (ISMS 2020), Virtual, 11-13 June 2020
Shi, Zijun; Srinivasan, Kannan; Zhang, Kaifu Conference paper
The Effect of Voice AI on Consumer Purchase and Search Behavior
16th Symposium on Statistical Challenges in Electronic Commerce Research (SCECR 2020), Virtual, 18-20 June 2020
Sun, Chenshuo; Shi, Zijun; Liu, Xiao; Ghose, Anindya Conference paper

2019 1

Freemium as an Optimal Strategy for Market Dominant Firms
Marketing Science, v. 38, (1), January-February 2019, p. 150-169
Shi, Zijun; Zhang, Kaifu; Srinivasan, Kannan Article

2016 1

Can Market Power Be Controlled by Regulation of Core Prices Alone?: An Empirical Analysis of Airport Demand and Car Rental Price
Transportation Research Part A: Policy and Practice, v. 91, September 2016, p. 260-272
Czerny, Achim Ingo; Shi, Zijun; Zhang, Anming Article


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Conference paper 2

Design of Platform Reputation Systems: Optimal Information Disclosure
42nd ISMS Marketing Science Conference (ISMS 2020), Virtual, 11-13 June 2020
Shi, Zijun; Srinivasan, Kannan; Zhang, Kaifu
The Effect of Voice AI on Consumer Purchase and Search Behavior
16th Symposium on Statistical Challenges in Electronic Commerce Research (SCECR 2020), Virtual, 18-20 June 2020
Sun, Chenshuo; Shi, Zijun; Liu, Xiao; Ghose, Anindya


Expand All Collapse All


Article 1

Freemium as an Optimal Strategy for Market Dominant Firms
Marketing Science, v. 38, (1), January-February 2019, p. 150-169
Shi, Zijun; Zhang, Kaifu; Srinivasan, Kannan


Expand All Collapse All


Article 1

Can Market Power Be Controlled by Regulation of Core Prices Alone?: An Empirical Analysis of Airport Demand and Car Rental Price
Transportation Research Part A: Policy and Practice, v. 91, September 2016, p. 260-272
Czerny, Achim Ingo; Shi, Zijun; Zhang, Anming


Expand All Collapse All


2016 1

Can Market Power Be Controlled by Regulation of Core Prices Alone?: An Empirical Analysis of Airport Demand and Car Rental Price
Transportation Research Part A: Policy and Practice, v. 91, September 2016, p. 260-272
Czerny, Achim Ingo; Shi, Zijun; Zhang, Anming Article


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Teaching Assignment

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2021-22 Winter 0 2021-22 Fall 1 2020-21 Summer 0 2020-21 Spring 0 2020-21 Winter 0 2020-21 Fall 0

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MARK2120 Marketing Management


No Teaching Assignments


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No Teaching Assignments






Research Postgraduate (RPG) Supervision From January 2019 to December 2022 (As of 30 January 2022)

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Current RPGs

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Master of Philosophy CAO, Chen
Marketing( 2021 - )

WANG, Yue
Marketing( 2021 - )









ProjectsFrom January 2020 to December 2022

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All Projects 1

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No Projects.
Price and Hardware Signaling: Software Upgrades in Durable Technology Goods


科技產品的動態定價：軟件升級潛能的信號 Leading


RGC - Early Career Scheme


Project Team (HKUST)
SHI June Zijun (Lead)


2022 -