张意成讲师

所属单位管理科学与信息管理系
研究方向社会化商务、开放式创新、知识管理

电　　话
电子邮件yiczhang@hust.edu.cn

个人简介
研究成果
教育背景博士：复旦大学信息管理与信息系统（2019）
联合培养博士： 新加坡国立大学信息系统与分析（2018-2019）
学士：华中科技大学信息管理与信息系统（2014）
研究领域研究兴趣集中在IT支持的交互平台或商业模式中，如何促进多方的交互、信息分享与合作创新。主要包括（1）传统在线社区中的知识管理问题，（2）基于移动平台的社交电商相关话题（3）基于开源软件平台的开放式创新问题等。研究方法采用多方法结合的方式，包括：数据分析、实地实验、问卷调研、机器学习。
科研项目1、国家自然科学基金委员会，青年项目，**，社会化网络营销中的消费者心理壁垒应对研究，起止年月：2021年1月-2023年12月，在研，主持
2、国家自然科学基金委员会，面上项目，**，基于可解释深度学习的知识挖掘方法及应用研究，2020-01-01 至 2023-12-01，50万元，在研， 参与
3、国家自然科学基金委员会，面上项目，**，社会化媒体中基于群体智慧的知识萃取、组织与服务，2015-01-01 至 2018-12-01，60万元，结题， 参与
期刊论文1、Zhang, Y., Lu, T., Phang, C. W., & Zhang, C. (2019). Scientific Knowledge Communication in Online Q&A Communities: Linguistic Devices as a Tool to Increase the Popularity and Perceived Professionalism of Knowledge Contribution. Journal of the Association for Information Systems, 20(8), 3.(SSCI&SCI, JCR Q1, ABS ranking 4-star期刊)
2、Zhang, Y., Phang, C. W., Gu, R., & Zhang, C. (2019). Antecedents and role of individual sociability on participation in mobile collaborative consumption. Internet Research.(SSCI&SCI, JCR Q1, 影响因子3.838)
3、Tian, J., Zhang, Y.*, & Zhang, C. (2018). Predicting consumer variety-seeking through weather data analytics. Electronic Commerce Research and Applications, 28, 194-207..(SSCI&SCI, JCR Q2, 影响因子2.582)
会议论文1、Zhang, Yi., Lu, X., Zhou, Y., “Consumer Voice in Technology-based Self-service Retailing.” The 24th Pacific Asia Conference on Information Systems (PACIS), Dubai, UAE, June 2020.
2、Chen, G., Xiao, S., Zhang, Y., Lu, T., Zhang, C., “To Better Leverage Review Highlights with Multiple Tactics to Promote Consumption.” The 16th Statistical Challenges in eCommerce Research (SCECR), Madrid, Spain, June, 2020.
3、Zhang, C., Chen, Y., Lan, H., Zhang, Y., & Lu, T. “Narrowing the Gap between Professionality and Popularity: An Empirical Investigation on Community Question Answering.” The 23rd Americas Conference on Information Systems (AMCIS), Boston, America, August 2017.
4、Zhang, Y., Phang, C. W., Cai, S., & Zhang, C. “Encouraging the Participation in Mobile Collaborative Consumption Using Gamification Design.” The 19th HCI International(HCII), Vancouver, BC, Canada, July 2017.
5、Cai, S., Phang, C. W., Xiao Pang, & Zhang, Y., “Participation in Collaborative Consumption - A Value Cocreation Perspective.” The 19th HCI International(HCII), Vancouver, BC, Canada, July 2017.
6、Tian, J., Zhang, Y., Phang, C. W., & Zhang, C. “Weather Effects on Consumer Variety-Seeking.” The 20th Pacific Asia Conference on Information Systems (PACIS), Taiwan, China, July 2016.
工作中的论文1、Referral sharing via LBSN: the nonlinear role of the presence of friends (with Chee Wei PHANG, Xi CHEN).
2、Time pressure and idealistic value on referral sharing among strangers (with Chee Wei PHANG, Qiqi JIANG).
3、Mobile-based referral marketing: the motivating effect of uncertain rewards (with Chee Wei PHANG, Shun CAI).
4、Receiver responses to referrals from non-attractive inviters: the role of altruism framing (with Chee Wei PHANG, Rui Gu).
5、Consumer Voice in Technology based Self-Service Retailing (With Xianghua Lu).
学术服务-期刊与会议审稿人Information&Management
Information System Frontiers
Internet Research
Electronic Commerce Research and Applications
PACIS 2020-E-commerce and Mobile commerce track- AE