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清华大学学者发表论文列表_陈煜波

本站小编 清华大学/2017-06-29

1.社会化互联网时代的商业创新

陈煜波

互联网经济[2095-8560], Published 2016, Issue 12, Pages 60-63

收录情况: CNKI

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2.Social Learning in Networks of Friends versus Strangers

Zhang, JR, Liu, Y, Chen, YB

MARKETING SCIENCE[0732-2399], Published 2015, Volume 34, Issue 4, Pages 573-589

收录情况: WOS SCOPUS

WOS核心合集引用:3 影响因子: 1.647 找找相关文章 PlumX Metrics


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3.The impact of product photo on online consumer purchase intention: An image-processing enabled empirical study

Li, Xin, Wang, Mengyue, Chen, Yubo

Proceedings - Pacific Asia Conference on Information Systems, PACIS 2014, Published 2014,

收录情况: SCOPUS

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4.Social Media Metrics - A Framework and Guidelines for Managing Social Media

Peters, K, Chen, YB, Kaplan, AM, Ognibeni, B, Pauwels, K

JOURNAL OF INTERACTIVE MARKETING[1094-9968], Published 2013, Volume 27, Issue 4, Pages 281-298

收录情况: WOS SCOPUS

WOS核心合集引用:66 影响因子: 3.256 找找相关文章 PlumX Metrics


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5.大数据背景下商务管理研究若干前沿课题

冯芷艳,郭迅华,曾大军,陈煜波,陈国青

管理科学学报[1007-9807], Published 2013, Volume 16, Issue 01, Pages 1-9

收录情况: CNKI

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6.When Do Third-Party Product Reviews Affect Firm Value and What Can Firms Do? The Case of Media Critics and Professional Movie Reviews

Chen, YB, Liu, Y, Zhang, JR

JOURNAL OF MARKETING[0022-2429], Published 2012, Volume 76, Issue 2, Pages 116-134

收录情况: WOS SCOPUS

WOS核心合集引用:30 影响因子: 3.885 找找相关文章


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7.Deciphering “Word”-of-Mouth in Social Media: Text-based Metrics of Consumer Reviews

Zhu,Zhang,Li,Xin,Chen,Yubo

ACM Transactions on Management Information Systems [2158-656X], Published 2012, Volume 3, Pages 5:1-5:22

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8.The Role of Marketing in Social Media: How Online Consumer Reviews Evolve

Chen,Yubo,Fay,Scott,Wang,Qi

JOURNAL OF INTERACTIVE MARKETING[1094-9968 ], Published 2011, Volume 25, Issue 2, Pages 85-94

收录情况: WOS

WOS核心合集引用:58 找找相关文章 PlumX Metrics


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9.Online Social Interactions: A Natural Experiment on Word of Mouth versus Observational Learning

Chen,Yubo,Wang,Qi,Xie,Jinhong

JOURNAL OF MARKETING RESEARCH [0022-2437], Published 2011, Volume 48, Issue 2, Pages 238-254

收录情况: WOS

WOS核心合集引用:100 影响因子: 3.109 找找相关文章


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10.Survival in Markets with Network Effects: Product Compatibility and Order-of-Entry Effects

Wang,Qi,Chen,Yubo,Xie,Jinhong

JOURNAL OF MARKETING [0022-2429], Published 2010, Volume 74, Issue 4, Pages 1-14

收录情况: WOS

WOS核心合集引用:10 影响因子: 3.885 找找相关文章


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11.The Phase Transition of Markets and Organizations: The New Intelligence and Entrepreneurial Frontier

Lusch,Robert F.,Liu,Yong,Chen,Yubo

IEEE INTELLIGENT SYSTEMS [1541-1672], Published 2010, Volume 25, Issue 1, Pages 71-75

收录情况: WOS

WOS核心合集引用:7 影响因子: 3.532 找找相关文章


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12.User-Generated Content on Social Media: Predicting New Product Market Success from Online Word-of-Mouth

Liu,Yong,Chen,Yubo,Robert,Lusch,Chen,Hsinhun,David,Zimbra,Zeng,Shuo

IEEE Intelligent Systems [1094-7167 ], Published 2010, Volume 25, Issue 1, Pages 75-78

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13.Does a Firm's Product-Recall Strategy Affect Its Financial Value? An Examination of Strategic Alternatives During Product-Harm Crises

Chen,Yubo,Ganesan,Shankar,Liu,Yong

Journal of Marketing[0022-2429 ], Published 2009, Volume 73, Issue 6, Pages 214-226

收录情况: WOS

WOS核心合集引用:82 找找相关文章


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14.Online Consumer Review: Word-of-mouth as A New Element of Marketing Communication Mix

Chen,Yubo,Xie,Jinhong

Management Science, Published 2008, Volume 54, Issue 3, Pages 477-491

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15.The Firm’s Management of Social Interactions

Godes,D,Mayzlin,D,Chen,YB,Das,S,Dellarocas,C,Pfeiffer,B,Libai,B,Sen,S,Shi,MZ,Verlegh,P

Marketing Letters[0923-0645], Published 2005, Volume 16, Issue 3-4, Pages 415-428

收录情况: WOS

WOS核心合集引用:141 影响因子: 1.508 找找相关文章 PlumX Metrics


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16.Third-party Product Review and Firm Marketing Strategy

Chen,YB,Xie,JH

MARKETING SCIENCE [0732-2399], Published 2005, Volume 24, Issue 2, Pages 218-240

收录情况: WOS

WOS核心合集引用:79 影响因子: 1.647 找找相关文章 PlumX Metrics


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17.供应链管理理论与方法

沈厚才,陶青,陈煜波

中国管理科学[1003-207X], Published 2000, Volume 8, Issue 1, Pages 1-9

收录情况: CNKI

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