文献详情
The international penetration of ibusiness firms: Network effects, liabilities of outsidership and country clout
文献类型：期刊
通讯作者：Yi, JT (reprint author), Renmin Univ China, Renmin Business Sch, Beijing 100872, Peoples R China.
期刊名称：JOURNAL OF INTERNATIONAL BUSINESS STUDIES
年：2019
卷：50
期：2
页码：172-192
ISSN：0047-2506
关键词：digital; network effect; platform; outsidership; internationalization; foreign market entry
摘要：The burgeoning of ibusiness firms in the modern digital economy challenges the received internationalization theory. Given that ibusinesses such as social networking sites create value by providing a digital platform for users to interact with one another, we employ a user-network perspective and externalization logic, suggesting that ibusinesses' internationalization process depends critically on users' collective interactions, instead of being solely driven by firms' market commitments, as not ...More
The burgeoning of ibusiness firms in the modern digital economy challenges the received internationalization theory. Given that ibusinesses such as social networking sites create value by providing a digital platform for users to interact with one another, we employ a user-network perspective and externalization logic, suggesting that ibusinesses' internationalization process depends critically on users' collective interactions, instead of being solely driven by firms' market commitments, as noted by the Uppsala model. However, ibusinesses may suffer from liabilities of outsidership due to the boundedness of international network effects. Drawing on social network theory, we demonstrate that such liabilities can be mitigated by first diffusing the ibusiness platform in countries with higher clout. Our analysis using a unique dataset of mobile ibusiness platforms finds empirical support for the hypotheses. We discuss theoretical implications for the network approach of the Uppsala model in the digital era. ...Hide

DOI：10.1057/s41267-018-0176-2
百度学术：The international penetration of ibusiness firms: Network effects, liabilities of outsidership and country clout
语言：外文
被引频次：5
人气指数：2
浏览次数：2
基金：CIBER University of South Carolina; National Natural Science Foundation of ChinaNational Natural Science Foundation of China [71373010, 71873136, 71732008]
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