赵晶
讲师
市场营销与旅游管理系
Email:zhaoj@whu.edu.cn
电话:+86-**
博士,消费者科学,美国普渡大学USA(2006-2011)
硕士,管理学,南开大学(1998-2001)
学士,管理学,南开大学(1994-1998)

个人网页或详细CV链接
教学和研究领域

教学课程：市场营销、消费者行为

研究领域：服务管理、医疗保健营销

学术经历

市场营销讲师，武汉大学，2014年8月–至今

师资博士后，武汉大学，2012年8月-2014年7月

主要论文及书籍（近五年或过去十年较有社会影响力的）



国际期刊论文

ZhaoJing,HaSejin.,WiddowsRichard(forthcoming).T”heInfluenceofSocialCapitalonKnowledgeCreationinOnlineHealthCommunities”.Informationtechnologyandmanagement.

ZhaoJing,WangTao,FanXiucheng,(forthcoming).“PatientValueCo-creationinOnlineHealthCommunities:TheEffectsofSocialIdentityonKnowledgeContributionandMembershipContinuanceIntention,”Journalofservicemanagement,Vol.26.

WangTao,ZhouLing,MouYupeng,andZhaoJing,2014.“StudyofCountry-of-originImagefromLegitimacyTheoryPerspective:EvidencefromtheUSAandIndia”,IndustrialMarketingManagement,Vol.43,pp.769-776.

ZhaoJing,HaSejin.,WiddowsRichard,2013.“BuildingTrustingRelationshipsinOnlineHealthCommunities”,Cyberpsychology,Behavior,&SocialNetworking,Vol.16,pp.650-657.

AnazaNwamaka,andZhaoJing,2013.“Encounter-BasedAntecedentsofE-customerCitizenshipBehaviors,”JournalofServicesMarketing,Vol.27,pp.130-140.

ZhaoJing,AbrahamsonK.,AndersonJames,HaSejin,andWiddowsRichard,2013.“Trust,Empathy,SocialIdentity,andContributionofKnowledgewithinPatientOnlineCommunities,”Behaviour&InformationTechnology,Vol.32,pp.1041-1048.
国内期刊论文

赵晶和汪涛,2014.社会资本、移情效应与虚拟社区成员的知识创造，《管理学报》，第十一期，921-927页.

国际会议论文

ZhaoJing,WangTao,andNwamakaAnaza,2013.TheRelationshipbetweenE-shopperPerceptionsofValueandCitizenshipBehaviors:AnEmpiricalInvestigation.2013AMAsummereducator’sconference,Boston,USA.

NwamakaAnazaandZhaoJing,2013.Encounter-BasedAntecedentsofE-customerCitizenshipBehaviors.2013AMAwintereducator’sconference,LasVegas,USA.

ZhaoJing,AbrahamsonK.,AndersonJames,HaSejin,andWiddowsRichard,2012.Trust,empathy,socialidentity,andcontributionofknowledgewithinpatientonlinecommunities.2012SocietyfortheStudyofSocialProblemannualmeeting,Denver,USA.

ZhaoJing,HaSejin,andWiddowsRichard,2012.Theinfluenceofsocialcapitalonknowledgecreationinonlinehealthcarecommunities.2012GlobalMarketingConferenceatSeoul,Seoul,Korean.

ZhaoJing,2012.Metasynthesisofbusinessmodelforeffectivehealthcaremanagementinhospitalsector.2012InternationalJointConferenceonServiceSciences,ServiceInnovationinEmergingEconomy:Cross-DisciplinaryandCross-CulturalPerspective.2012InternationalJointConferenceonServiceScience,Shanghai,China.


科研项目



纵向项目



国家自然科学基金青年项目,￥210,000,2013,编号**