主要简介
姓名：陈欣
性别：男
出生年月：1980年8月
籍贯：广州
民族：汉
研究方向：移动商务，无线增值商务，电子商务操作，企业信息战略


担任课程
硕士：管理信息系统、电子商务技术前沿
本科：管理信息系统、项目管理、数据结构、Java语言程序设计、网络营销

教育背景
博士：武汉大学，电子商务博士
硕士: 英国华威大学，电子商务硕士
本科：华南师范大学，计算机科学学士

工作经历
2003-9至2004-9：英国国家商务中心（www.nb2bc.co.uk），电子商务顾问

研究成果
主要研究课题
移动商务、无线增值业务、电子商务运营、企业信息战略

咨询项目
l 2010年撰写计划书申请广东省部产学研结合项目，成功获得30万资金扶持；
l 2008年为广州搜镜文化传播公司（从事镜子广告业务运营）撰写商业计划书，成功获得投资者注资；
l 2006年，为深圳市新宇龙信息科技有限公司设计短信连连发手机增值业务，策划二维码无线增值业务应用；为深圳市海杰资讯有限公司提供网上商业模式咨询服务，策划新闻提醒系统增值应用；
l 2005年，为潮州移动策划“爱心工程”手机捐款项目、“动感视界”电视媒体手机互动项目；为西安福布斯网络科技有限公司提供咨询服务，并策划网站无线增值业务；为深圳热线网站策划非常男女移动增值业务；为康美生活购物网策划无线增值业务的企业应用；
l 2004年，参加由英国国家商务中心手机游戏试验计划，旨在研究如何利用手机游戏为中小企业带来利润和增值服务；与团队成员策划：Product Design Game，利用手机进行产品设计，为制造商提供即时的产品设计及市场反馈；Company Culture Game，利用手机游戏解决公司内部问题，诸如人事关系，员工培训等；独立策划：Marketing Dynasty Game，利用手机游戏模拟市场推广计划，测试推广效应；
l 2003年，为广东宏景科技有限公司策划“移动兼职”项目（利用手机短信进行兼职信息查询），并协助客户投放和推广该服务；为深圳浩天数码有限公司策划“移动家教”项目（利用手机短信进行家教供求信息查询）。

联系方式
办公地址：广东省广州市番禺区小谷围岛广州大学城
办公电话：
电邮：me@sincerechen.com


CHEN Xin (Lecturer)
Personal Information
Gender: Male
Birth: August, 1980
Nationality: P. R. China
Research Interests: Mobile Commerce, Wireless Value-added Business, Electronic Business Operation, Enterprise Information Strategy


Courses Taught
Master: Management Information System, Electronic Business Cutting Edge Technology
Bachelor: Management Information System, Project Management, Data Structure, Java Program Design, Internet Marketing

Educational History
PhD: Electronic Commerce, Wuhan University, China
Master: Electronic Business, University of Warwick, UK
Bachelor: Computer Science, South China Normal University, China

Work
Experience
Sep 2003 – Sep 2004: Electronic Business Consultant, The National B2B Centre, UK

Consultancy Projects
l 2010: Applied research project and obtained 300,000RMB fund from the Fair of Science and Technical Achievements Resulted from Cooperation of Industry, Education and Academy Sponsored by Gongdong Province Government, Education Department of Chinese Government, Science and Technical Department of Chinese Government.
l 2008: Wrote business plan for Guangzhou Show Mirror Media Co., Ltd. (engaged in mirror advertisement operation), obtained investment successfully
l 2006: Helped Shenzhen New Yulong Information Technology Co., Ltd. design mobile value-added business (utilized mobile phones pass enterprise advertisement peer to peer) and plan 2-dimensional bar code application in mobile phones; provided consulting service for Shenzhen NECO Information Technology Co., Ltd., helped client plan online business model and design News-Remind system application.
l 2005: Planned “Loving Project” (utilized mobile phones contribute money) and “Interactive Show” (utilized mobile phones participated TV shows in real time) for China Mobile Co., Ltd., Chaozhou Branch; provided consulting service for Xi’an FUBUSI Network Technology Co., Ltd., helped client design mobile value-added business; designed mobile value-added business concerning utilized mobile phones make friends for Shenzhen Online (www.szonline.net); helped km-asia.com design mobile value-added business for enterprise application.
l 2004: Participated in the M.A.G (Mobile Action Gaming) Pilot Project, which was launched by UK National B2B Center Entertainment Technologist and Senior Research Fellow, Ms. Zsuzsi Pek and Germany SME IT consultant, Mr. Dudley Wood. The project aimed at how to apply mobile phone game to bring profit and provide value-added services for SME. Collaborated with team members to plan: Product Design Game, which used mobile phone to design products and provided real-time designs and marketing feedbacks; Company Culture Game, which used mobile phone game to solve company internal issues, such as personnel relationship, staff training and so on; independent plan: Marketing Dynasty Game, which used mobile phone game to simulate marketing promotion and test promotion feedbacks.
l 2003: Designed SMS services (utilized mobile phones inquired part time job information) for Guangdong Gloryview Technology Limited, helped client launch and promote; planned executive proposals (utilized mobile phones inquired family education information) for Shenzhen Momentum Limited.

Contact
Address：Guangzhou Higher Education Mega Center, Xiaoguwei Island, Panyu District, Guangzhou, Guangdong
Telephone：
E-mail：me@sincerechen.com