许忠伟——湖北武汉人,中国人民大学商学院管理学博士毕业，北京第二外国语学院旅游科学学院会展管理系系主任、教授、硕士生导师。长期从事会展专业教学，研究领域为节事活动管理、会展企业管理。2010年被评为北京市中青年骨干教师，2015年入选国家旅游局优秀青年专家培养计划。主持参与省部级以上研究课题10余项，发表10多篇会展专业论文。全国旅游行业指导委员会会展分会副主任、北京奥组委专家团成员、《北京会展发展报告》组专家。
出版著作《文化传统下中国家族企业成长研究》（2010）、《文化创意产业案例研究》（2010）、《中国休闲地产——运营与创新》（2011）、《展活动策划与管理经典案例》（2012）、《节事活动案例研究》（2015）和《节事活动与旅游研究》（2019）。发表论文《北京春节庙会游客动机研究》（2011）、《非物质文化遗产与旅游开发的相关研究综述》（2014）、《近30年国内外节事活动游客参与动机研究评述》（2015）、The Display Characteristics of Exhibition Industry in Mainland China（2015）、《会展业对地区经济影响的研究述评》（2016）、《节事活动参与者期望与满意度关系研究》（2018）《经济欠发达地区居民对2022年冬奥会的感知及支持度研究——以张家口居民为例》（2019）等多篇会展领域学术论文。
Xu Zhongwei, the doctor of management in Business School of Renmin University of China. At present, he is the director of management department and the master tutor of exhibition economy and management at Beijing International Studies University. In 2010, he was awarded as the backbone teacher of young and middle-aged in Beijing, and in 2015, he was selected as the excellent young expert training program of the National Tourism Administration. He hosted and participated in more than 10 research projects at provincial or ministerial level and published more than 10 professional papers on exhibition. He is deputy director of convention and Exhibition Branch of national tourism industry Steering Committee, member of expert group of Beijing Olympic Organizing Committee, and expert of Beijing Convention and exhibition development report.
His published books include:
Research on the Growth of the Family Business Based on Chinese Cultural Tradition(2010), Case Studies of Cultural and Creative Industries(2010), China Leisure Property Operation and Innovation(2011), Classic Cases of Exhibition Planning and Management(2012), Case Studies of Festivals & Events(2015), The Research on Festivals & Special Events Tourism(2019).
His published papers include:
An Exploration of Spring Festival Temple Fair Visitor Motivations in Beijing(2011), Literature Review on Intangible Cultural Heritage and Tourism Development(2014), Three Decades of Festival Attendees' Motivation Research:A Review(2015), A Review of Researches about the Impact of Convention and Exhibition Industry on the Regional Economy(2015), Study on Relationship between Festival Participators' Expectations and Satisfaction——A Case Study of the 29th Beijing Yuyuantan Sakura Festival(2016), Study on Residents' Perception and Support of 2022 Winter Olympics in Underdeveloped Areas——A Case Study of Zhangjiakou Residents(2019), and other academic papers in the exhibition field.